IvyConnect Engagement - Scaling up Businesses in International Markets

IvyCamp recently hosted an insightful IvyConnect session featuring Mr. Raghu Murthy, who delved into the art of "Scaling up businesses in international markets with business model innovation" in collaboration with E-Cell IIM Lucknow and Student Incubation Cell (SInC), IIT Delhi Mr. Raghu Murthy is an IIT Delhi alumnus and current CFO at GE Aerospace.

About the Speaker

Raghu Murthy, an alumnus of IIT Delhi, currently serves as the Regional Chief Financial Officer at GE Aerospace, bringing with him 19 years of leadership experience in international markets spanning North America, Asia, and Europe. His expertise extends across diverse business models within infrastructure industrial sectors, including Energy, Aerospace, and Water. In commercial roles, Raghu scaled up businesses in emerging markets while taking $11Bn of deals to financial close. In operational roles, he drove successful business turnarounds through strategic cost optimization and process/digital transformation. Moreover, he played a pivotal role in the financial and organizational integration of acquired businesses in North America and Europe while expanding operations in Asia. In addition to his corporate responsibilities, Raghu has been mentoring emerging companies through the Stanford Seed program..
Raghu's LinkedIn

Key Takeaways

Mr. Raghu used the example of Mumbai Dabbawalas as he discussed four key aspects of a business model - operational excellence, product/service innovation, customer intimacy, and value chain coordination

He talked about how GE's success is attributed not only to technology but also on choices of strategic business model, For Ex - GE made strategic collaborations with companies like Genpact, Wipro, TCS and Infosys for outsourcing. This outsourcing helped grow their revenues by 20-50%.

He emphasized the importance of having in-country capabilities while venturing into new markets. When introducing a B2B product to a new market, initiate with a customer to conduct Proof of Concept validation and offer product guarantees to address concerns related to product risks.

He mentioned that for a product company, services play a vital role in helping create predictable cash flows. He used the example of Apple, and how it earns 17.5% profit margins from providing services.

He suggested avoiding jumping to solutions and mentioned that perfect solutions don't exist. He advised founders to carefully think about global expansion from day one, emphasizing optimization, resource allocation, and strategic decision-making.

Know more about our IvyConnect Engagements here

Event Details

Registration Deadline: January 10, 2024, 7 PM. | Session Date: January 12, 2024, 3:00PM - 4:00PM. | Venue: Online

Listen to Recording

For More Info: rupali@ivycamp.in